Sports and Competition Law
Helping organisations comply with competition law.
The Competition and Markets Authority has been very active in the sports sector in recent years, conducting investigations into the supply of replica football kits and other branded merchandise, the sale of golf clubs and the production and broadcasting of sports content. Competition law arguments are also increasingly employed in high-profile sports disputes.
We can support you with
- Advising clubs how to structure their commercial arrangements to comply with the competition law rules.
- Devising tailored competition law compliance programmes and training for management and staff to reduce the risk of infringement.
- Defending against allegations of anti-competitive behaviour.
- Advising how competition law might be used to challenge the conduct of other stakeholders in the sports sector.
Insights
Comment & Opinion
Preparing for change: Employment and Immigration law reforms affecting the sports industry
24th September 2026
Comment & Opinion
Lessons from Lasso: what happens when sport brands break the fourth wall
19th August 2026
